So the first thing we do is start scouring the internet looking for coaches. We find a coach that meets our requirements but then talk ourselves out of the follow through.
Why is that? Usually we back out for one or multiple of the following reasons.
1. Commitment - We are not willing to set aside the time required or our work/life balance is out of wack.
2. Nerves - We feel that we are not prepared, will be embarrassed, or hesitant about spending time with a complete stranger.
3. Cost - This is probably the most prevalent reason. We can't bring ourselves to pay for the coaching.

Just like a pair of running shoes, you have to do your research and find a coach that is a right fit for you. I can't tell you that you should take the jump without giving some tips on picking the right one...me, just kidding.
1. Personality - This is probably the most important aspect of selecting a coach. Your personality and the coaches personality has to mesh. This does not mean you have to be friends. What I mean is, are you are motivated by bubbly encouragement, or you need to have drill instructor's hot breath and spit spraying over forehead and spattering all over your cheeks? That is the type of coach you need to find. Bonus piece of info- don't get a coach that says they can be whatever you need. We all can tell who is faking the funk.
2. Scheduling - Yes, there is some sacrifices you have to make to fit your training into your schedule into your life schedule but your coach also has to be willing to work with you developing you schedule. If they are not willing to help you succeed then swipe left.

4. Price - This is sort of contentiousness as a coach telling you to negotiate price but again I refer you back to #3 and the fact that you are hiring the coach. If you really want or need a coach but you can't afford to hire one then you are back at square one. To negotiate price check how often you are actually capable of training, time frame of your training process, the amount of contact with the coach, or tweaking your current training program.
So in closing, you ARE worth it. Find a coach and reach your goal because hiring a coach is an investment in yourself.
If you are thinking about coaching or would like to know more about coaching options, please visit www.ultraflunkierunningco.com